The 22 Immutable Laws of Marketing
Author(s): Al Ries & Jack Trout
Publisher: HarperCollins, New York. 1993. 143 pages.
Price: Rs.50.
This book is dedicated to the elimination of myths and misconceptions from the marketing process. The authors dispel most …
To many Americans, the word torture may conjure up images of the Dark Ages, with black hooded torturers applying their craft in dank, dark dungeons. If the practice is associated with modern times, it is assumed that it is something …
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Q a) Explain the 5 TQM performance objectives. Discuss these with the help of a real life example of a process involving products & services, and analyze how the process can be improved upon?
b) Illustrate & explain your chosen …
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Before discussing editing in the genre, it is necessary to first identify it, in order to be able to compare atmospheres, themes, visual elements or characters… and see how the editing could meet and match these characteristics.
To start, it …
On this leg of our journey we will be visiting the Great Barrier Reef. We will be seeing nature in all its glory. As we all know the Great Barrier Reef is a great place to go scuba diving and …
The article (Celebrate! Holidays In The U.S.A. Christmas Day tells us about how Americans celebrate Christmas holidays and what it means to them. Christmas in America is a very important holiday, especially for children who usually await the 25 of …
“Whoever controls the media — the images — controls the culture.”
Allen Ginsberg
I have a six-year-old cousin who thinks she’s fat. This whole idea is really disturbing, because I didn’t even realize six year olds were aware of the …
Shakespeare is possibly the greatest play writer of our time. One of his more famous plays “Hamlet” tells the story of a man, Hamlet, who is misunderstood by everyone. It is very easy for one to project his or her …
According to world religious statistics, of the monotheistic religions 33 percent of the world are Christians; and 21 percent of the world are Muslims. (Bruce, 2006) Combined, this means over half of the world’s population is either Christians who are …
Part 1: Country Background – The République de Côte d’Ivoire, also known as the Ivory Coast, is a country in West Africa bordering Liberia and Guinea to the west, Mali and Burkina Faso to the north, Ghana to the east, …
Taoism philosophy has begun to weave its way into the Western way of life, be it in medicine, business, homes and our spiritual self’s. From Taoist teachings comes the idea of Tao and the Yin and Yang. Both of the …
A French physician more than 100 years ago first identified a disorder-once known as epiloia or Bourneville’s disease. Today it’s known as Tuberous sclerosis also called tuberous sclerosis complex (TSC). TSC is a rare, multi-system genetic disease
that causes benign …
One of the best example I can think of is Kaiser wilhelm’s and Adolf Hitler’s regime over Germany. Even though these regimes were socially troublesome, Germany prospered economically during these periods . During Kaiser Wilhem’s rule Germany was
wealthy enough …
The French artist Joseph Roux once said that “Solitude vivifies, but isolation kills”. Many things have a negative impact on society; one of these things is an individual being isolated. This will not only have a negative effect on society …
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Brazilian art at the turn of the 20th century was a scene dominated by the elite upper-class. Fueled by a desire to portray a unique cultural identity to the western world, artists began to search for themes that distinguished their …
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