In an economy that thrives thoroughly on technology and progression itself, there are many companies that have taken advantage of the opportunities that have been offered to them through science. Because of the continuous growth in technology, companies have been able to find ways to further their success by offering competitive products and service. One company, in particular, that has taken full advantage of this feature is Sony. This company alone has had tremendous success because of their strategic ways of thinking and their unbelievable talent in taking advantage of every ounce of new technology that is able to be utilized. But also by taking advantage of online commerce or e-commerce Sony has grown greatly.