Transparency In Retail Site Location Models Transparent: Free from pretense or deceit, frank. Obfuscate: Mask, conceal, disguise as part of a hidden agenda. Location Decisions: Science or Intuition?
In the past, tattoos were commonly thought of as trashy or bad. One would often relate them to bikers, rock and heavy metal stars, pirates, or gangsters. That has considerably changed over the years. According to Swan, “In 2003 approximately 40 million Americans reported to have at least one tattoo.” Today's culture is still fascinated with tattooing. In the 1990s, tattoos were the sixth fastest growing retail behind the Internet, paging services, computer and cell phone services. 28% of adult’s ages 30-39 were tattooed and that number rose to 36 percent in the 25-29 age group. 31% of the gay, lesbian and bisexual population, regardless of age, was inked as well. Tattoos are significant because they represent and symbolize different things to many people.
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