Normative Ethics: Utilitarianism and Deontology
Should the companies that dropped Tiger Woods during his scandal now reinstate him?
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Credibility and image are everything when it comes to marketing effectively using celebrity role models. Fact is the image of a celebrity can be tainted within a matter of minutes. Take for instance the latest events concerning Tiger Woods. While by law he was innocent until he opened his mouth and admitted his immorality companies such as Gillette, Gatorade, Accenture, and AT&T quickly began pulling endorsement deals from the table. The companies feared the bad publicity and the image consumers would now associate with Tiger Woods and his sex scandal. Not all of these companies admitted openly that this was the reasoning behind their decision to disassociate themselves from Tiger but as a consumer I don’t conceal my approval or opinion that they made the correct decision in doing so. I absolutely do not feel that any endorsements should be reinstated.
An effective health care system provides quality health care needs of a country’s population. Various countries have devised a variety of health-care systems that suit the target population that a country is aiming at. According to the World Health Organization, the goals of a health care system should be to promote good health, fair financial contributions and responsible policies (W.H.O, 2000). Even though financial constraints exist, a good health care system should meet the health care needs of a population because it promotes good health and improves people’s living standards.
ABSTRACT: Out of total farmers 75 per cent were cultivating rice in tank command areas.
The rest of the farmers cultivated other crops and hence resource use efficiency has been estimated for rice crop alone. Among the rice growers 27 per cent of farmers have raised rice with tank water alone while the rest applied both tank water and well water. The analysis was done for two situations i) tank water alone and ii) tank cum well water application. The total cost of rice cultivation using only tank water was Rs 16016/- per hectare and tank cum well water situation, the total cost of rice cultivation was Rs 24628/- per hectare.
